Pascal Kaufmann

Neuroscientist & AI Pioneer
Named by Inc. Magazine alongside Elon Musk and Stephen Hawking as a leading voice in intelligence. After earning his Master's in Neuroscience and Economics at ETH Zurich and Northwestern, Pascal founded Starmind in 2010 and launched Mindfire in 2017. Since 2022, Mindfire unites thousands at its Davos AI lab, Lab42, to develop human-level AI. In 2023, Kaufmann cofounded AlpineAI to provide sovereign AI tech to Europe's key institutions.
Greg Gage

Neuroscientist & TED Senior Fellow
Co-founder and CEO of Backyard Brains, a neuroscientist, author and biomedical engineer who loves tinkering with all things electric. Currently developing new tools, curricula, and experiments that allow the general public to participate, hands-on, in neuroscience discovery. He is a senior fellow at TED and has given 10 TED talks. He's an award-winning investigator at the National Institute of Health, and was recognized in a White House ceremony for his commitment to citizen science.
Dr. Nikolaos Dimitriadis

Head of EY Applied Neuroscience Lab
Has applied neuroscience to business and education for two decades. He has scanned over 9,000 brains from 25 countries and worked with brands like IKEA, IBM, JTI, Nestle, Johnson&Johnson, AstraZeneca, CISCO, SAP, Microsoft, VMware, and more. Professor of Practice at The University of York Europe Campus, Greece, leading the MSc in Neuromarketing.
Dobrinka Vićentijević

Shopper Insights Director
Marketing consultant with more than 15 years of experience helping global brands boost consumer engagement and drive sales growth. She leads a cross-functional team that turns behavioural data and insights into actionable strategies to spark change and shape strategy. Passionate about emerging technologies, shopper psychology, and building brands that inspire loyalty.
Milan Janić

Creative Director
Design-driven creative director working at the crossroads of healthcare, sustainability and future thinking. His work on the study NEUROcsr, published in Sustainability Journal and the Journal of Consumer Behaviour, explores how messages affect the brain and how this knowledge can inspire change. Passionate about using brain models to design communication and developing brain-friendly ideas.
Marie-Alice Boyé

Future Strategy Expert
Franco-Irish expert in human-centric, future-proof strategies with over 20 years of experience working with organizations of all sizes across Europe and Africa. She is the author of the bestseller Digital Marketing for Dummies in 50 Keywords and teaches executive education programs on value creation, foresight, and transformation. She is a founding member of Futurons, a collective of futurists, designers, and artists.
Hal Taylor

Head of Software Engineering
Technology and engineering leader with over two decades of experience guiding organizations through large-scale transformation. Currently specializes in aligning engineering with business strategy, driving modernization efforts such as cloud migration, microservices, and AI integration, while scaling high-performing teams of 70+ engineers. Known for his pragmatic approach, he bridges technology and business with a focus on sustainable growth and innovation.
Dr. Jelena Pavlović

Associate Professor & Founder
Associate Professor of Organizational Development and Change at the University of Belgrade and Founder of Koučing Centar. As a psychologist, coach, and researcher, she has worked for two decades at the intersection of human development and innovation. She is the author of two international books bridging academia, organizations and technology, and leads projects in AI augmented learning and leadership development.
